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The workplace prevention guide
Academic institutions, film directors, professors, top executives, political leaders, etc., etc., etc. The list goes on and on and knows no distinctions, industries of all kinds have been impacted by
Communicating without strategy equals noise without impact
A couple of days ago I had the opportunity to meet a manager of an NGO, who after talking about different challenges in his organization asked me: why is it that I have to work for a company?
What is a philosopher doing in a Crisis Room?
By: Alfredo Betancourt Connector CCK Guatemala In the era of the digital revolution, we conceive of companies as entities that have an identity, a reputation, profess their own culture, and defend
How the use of technology is transforming the way brands communicate their messages efficiently.
By: Josué Sánchez - Technology Leader Surely you have been the victim of a digital ad/banner that chases you all over the web, showing a product that you have previously seen.
Team work vs. group work.
By Marta Sigarán Gerente País, CCK El Salvador "Every head is a world" is a popular expression that we generally hear to define how difficult it is to understand those around us.
From Traditional Marketing to Influence Marketing
By: Alejandra Aqueche, Country Manager Guatemala Answer honestly: How do you feel when you are watching interesting content on your favorite social platform and suddenly you are forced to interrupt it?