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Do you know what stage of positioning your brand is in?
In order to successfully plan a communication strategy, it is necessary to ask yourself at what stage of positioning your product is at; a question that is often omitted in the process.
Inteligencia artificial Machine Learning en Facebook Ads
Personalized user experiences automatically In the ever-changing and constantly developing world of communication and public relations, it is of vital importance to keep up to date with the latest developments in the field.
Marketing without Cookies?
How to make marketing more authentic? Nowadays, there is not a single marketing campaign that can be developed without relying on cookies, small tracking programs that
Why measure the results of our communication efforts?
Setting objectives is a requirement for planning, measuring and evaluating our campaigns and communication actions. This is the ideal way to make sure that everything is
7 keys to achieve a committed team
There are several changes that companies have undergone during these months, in which we have worked in telework and hybrid mode, a combination of remote and face-to-face work.
Global PR Agency Rankings 2022
Latin America dominates the Americas (ex USA) ranking, accounting for seven of the 10 firms, compared to five last year. But it is Canada’s Craft Public Relations (+72%) which takes top spot,